2012 Theme Park Attendance Report

Amusement & Theme Park Attandance in 2012
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2012 Theme Park Attendance Report

Postby robbalvey » Tue Jun 04, 2013 4:57 pm

TEA has posted their annual attendance report. Here's the link to the full report: http://www.aecom.com/deployedfiles/Internet/Capabilities/Economics/_documents/2012%20Theme%20Index%20Combined_1-1_online.pdf

Some interesting things to note:
- Islands of Adventure, while still up 4%, the growth of Potter seemed to have plateaued. Will the new expansion at the Studios park help them increase attendance once again?

- Knott's & Disneyland were the only two parks in the North America top 20 that saw a decrease in park attendance. What's happening in So Cal???

- Six Flags Magic Mountain, one of the only year-round "amusement parks" in N. America was still beaten out by 5 "seasonal" parks.

- The difference between the #1 theme park company Walt Disney Attractions and the #2 company, Merlin, is a staggering 72 million people. And the #3 company, Universal, is 91 million people behind!

- Tokyo Disney parks seem to have bounced back after the 2011 Japan earthquake.

- Even with Carsland and a 22% growth, DCA still didn't make the world's top ten parks.

- Disney dominates the top 5 parks in the USA & the world.

- Magic Kingdom, Disney's best performing US park, saw more than double the attendance of Universal's best performing US park, Islands of Adventure.

- Universal's best performing Orlando park is still 2 million behind Disney's worst performing Orlando park.

- Quite simply, Walt Disney Attractions completely dominates Orlando.

Top 25 Worldwide Theme Park Attendance - 2012:
Park Name - Location - % Change - 2012 - 2011
1 MAGIC KINGDOM at Walt Disney World, Lake Buena Vista, Florida 2.3% 17,536,000 17,142,000
2 DISNEYLAND Anaheim, California -1.1% 15,963,000 16,140,000
3 TOKYO DISNEYLAND Tokyo, Japan 8.5% 14,847,000 13,683,000
4 TOKYO DISNEY SEA Tokyo, Japan 8.5% 12,656,000 11,664,000
5 DISNEYLAND PARK AT DISNEYLAND PARIS Marne-La-Vallée, France 1.9% 11,200,000 10,990,000
6 EPCOT at Walt Disney World, Lake Buena Vista, Florida 2.2% 11,063,000 10,825,000
7 DISNEY'S ANIMAL KINGDOM at Walt Disney World, Lake Buena Vista, Florida 2.2% 9,998,000 9,783,000
8 DISNEY'S HOLLYWOOD STUDIOS at Walt Disney World, Lake Buena Vista, Florida 2.2% 9,912,000 9,699,000
9 UNIVERSAL STUDIOS JAPAN Osaka, Japan 14.1% 9,700,000 8,500,000
10 ISLANDS OF ADVENTURE at Universal Orlando, Florida 4.0% 7,981,000 7,674,000
11 DISNEY'S CALIFORNIA ADVENTURE Anaheim, California 22.6% 7,775,000 6,341,000
12 OCEAN PARK Hong Kong SAR 6.9% 7,436,000 6,955,000
13 EVERLAND Gyeonggi-Do, South Korea 4.3% 6,853,000 6,570,000
14 HONG KONG DISNEYLAND Hong Kong SAR 13.6% 6,700,000 5,900,000
15 LOTTE WORLD Seoul, South Korea 10.4% 6,383,000 5,780,000
16 UNIVERSAL STUDIOS at Universal Orlando, Florida 2.5% 6,195,000 6,044,000
17 UNIVERSAL STUDIOS HOLLYWOOD Universal City, California 15.0% 5,912,000 5,141,000
18 NAGASHIMA SPA LAND Kuwana, Japan 0.5% 5,850,000 5,820,000
19 SEAWORLD FLORIDA Orlando, Florida 3.0% 5,358,000 5,202,000
20 WALT DISNEY STUDIOS PARK AT DISNEYLAND PARIS Marne-La-Vallee, France 1.9% 4,800,000 4,710,000
21 EUROPA PARK Rust, Germany 2.2% 4,600,000 4,500,000
22 SEAWORLD CALIFORNIA San Diego, California 3.5% 4,444,000 4,294,000
23 BUSCH GARDENS TAMPA BAY Tampa, Florida 1.5% 4,348,000 4,284,000
24 DE EFTELING Kaatsheuvel, Netherlands 1.8% 4,200,000 4,125,000
25 OCT EAST Shenzhen, China 7.9% 4,196,000 3,890,000

Top 20 N. America Theme Parks

Park Name - Location - % Change - 2012 - 2011
1 MAGIC KINGDOM at Walt Disney World, Lake Buena Vista, FL, U.S.A. 2.3% 17,536,000 17,142,000
2 DISNEYLAND Anaheim, CA, U.S.A. -1.1% 15,963,000 16,140,000
3 EPCOT at Walt Disney World, Lake Buena Vista, FL, U.S.A. 2.2% 11,063,000 10,825,000
4 DISNEY'S ANIMAL KINGDOM at Walt Disney World, Lake Buena Vista, FL, U.S.A. 2.2% 9,998,000 9,783,000
5 DISNEY'S HOLLYWOOD STUDIOS at Walt Disney World, Lake Buena Vista, FL, U.S.A. 2.2% 9,912,000 9,699,000
6 UNIVERSAL’S ISLANDS OF ADVENTURE at Universal Orlando, FL, U.S.A. 4.0% 7,981,000 7,674,000
7 DISNEY'S CALIFORNIAN ADVENTURE Anaheim, CA, U.S.A. 22.6% 7,775,000 6,341,000
8 UNIVERSAL STUDIOS FLORIDA at Universal Orlando, FL, U.S.A. 2.5% 6,195,000 6,044,000
9 UNIVERSAL STUDIOS HOLLYWOOD Universal City, CA, U.S.A. 15.0% 5,912,000 5,141,000
10 SEAWORLD FLORIDA Orlando, FL, U.S.A. 3.0% 5,358,000 5,202,000
11 SEAWORLD CALIFORNIA San Diego, CA, U.S.A. 3.5% 4,444,000 4,294,000
12 BUSCH GARDENS TAMPA BAY Tampa, FL, U.S.A. 1.5% 4,348,000 4,284,000
13 CANADA'S WONDERLAND Maple, ON, Canada 5.0% 3,655,000 3,481,000
14 KNOTT'S BERRY FARM Buena Park, CA, U.S.A. -4.0% 3,508,000 3,654,000
15 CEDAR POINT Sandusky, OH, U.S.A. 2.5% 3,221,000 3,143,000
16 KINGS ISLAND Kings Island, OH, U.S.A. 2.0% 3,206,000 3,143,000
17 HERSHEY PARK Hershey, PA, U.S.A. 6.5% 3,140,000 2,949,000
18 BUSCH GARDENS EUROPE Williamsburg, VA, U.S.A. 4.0% 2,854,000 2,744,000
19 SIX FLAGS MAGIC MOUNTAIN Valencia, CA, U.S.A. 4.0% 2,808,000 2,700,000
20 SEAWORLD SAN ANTONIO, TX San Antonio, TX, U.S.A. 3.0% 2,678,000 2,600,000

Top 10 theme park groups:

Group Name - % Change - 2012 - 2011
1 WALT DISNEY ATTRACTIONS 4.7% 126,479,000 121,821,000
2 MERLIN ENTERTAINMENTS GROUP 16.4% 54,000,000 46,400,000
3 UNIVERSAL STUDIOS RECRE ATION GROUP 7.9% 34,515,000 31,990,000
4 PARQUES REUNIDOS 3.5% 27,130,000 26,220,000
5 SIX FLAGS INC. 6.0% 25,750,000 24,300,000
6 SEAWORLD PARKS & ENTERTAINMENT 3.0% 24,310,000 23,600,000
7 CEDAR FAIR ENTERTAINMENT COMPANY 0.9% 23,600,000 23,400,000
8 OCT PARKS CHINA 7.5% 23,359,000 21,731,000
9 HAICHANG GROUP 24.5% 9,400,000 7,550,000
10 COMPAGNIE DES ALPES 1.0% 9,300,000 9,210,000
2012 Theme Index Combined_1-1_online.pdf
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Last edited by larrygator on Sat Aug 22, 2015 6:57 pm.

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Re: 2012 Theme Park Attendance Report

Postby _koppen » Tue Jun 04, 2013 5:06 pm

I'm very surprised by Thorpe Park.

They have been going up for a lot of years, and they are down 10% (1,8 million) even with a brad new wing rider (who they predicted would increase attendanceto 2,3 million) . Sure you can blame the Olympics to some degree, but not that much.
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Re: 2012 Theme Park Attendance Report

Postby Top Thrill Dragster » Tue Jun 04, 2013 5:08 pm

Transformers brought a 15% growth for Universal Studios Hollywood! Can you imagine whats going to happen when Harry Potter opens!? :shockr:
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Re: 2012 Theme Park Attendance Report

Postby Sir Clinksalot » Tue Jun 04, 2013 5:10 pm

Looking at the numbers a few things stand out for CA:

Yes, DCA's 22% is impressive, but I actually think USH's 15% is more impressive due to the fact that it's just for 1 ride, not a fully re-designed park and an entire new land. Imagine what's going to happen when Potterland opens? And really, DCA's is really 21% if you subtract the 1% Disneyland lost. Also, both were only open 6 months. Next years will reveal staying power.

Waterparks seem to be having the most innovation recently and it's sad that the CA waterparks just don't seem to be catching on. None are in the top 20 Worldwide and the only one in the top 20 in North America is Raging Waters. The market is ripe for something new!!!

Odd that Knott's dropped 4%. I fully expect that number to increase this year though. I'm sure that 4% can be directly attributed to the fact that all SoCal parks had major additions last year except for Knott's.

The 4% increase at SFMM probably means the Xtreme park is here to stay.

I'm really happy to see the inclusion of Museums this year.

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Re: 2012 Theme Park Attendance Report

Postby Barge84 » Tue Jun 04, 2013 5:13 pm

robbalvey wrote: - Knott's & Disneyland were the only two parks in the North America top 20 that saw a decrease in park attendance. What's happening in So Cal???


Not sure about Knott's, but I wonder if Disneyland's drop in attendance was caused by the price hike for annual passes.
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Re: 2012 Theme Park Attendance Report

Postby Top Thrill Dragster » Tue Jun 04, 2013 5:17 pm

Barge84 wrote:
robbalvey wrote: - Knott's & Disneyland were the only two parks in the North America top 20 that saw a decrease in park attendance. What's happening in So Cal???


Not sure about Knott's, but I wonder if Disneyland's drop in attendance was caused by the price hike for annual passes.



The drop in Disneylands attendance probably has more to do with DCA and Disneyland opening at the same time every morning, and DCA getting the first "attendance click" from guests visiting the resort. Prior to CarsLand, DCA use to open at 10am every day and Disneyland had openings of 8am-10am daily.
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Re: 2012 Theme Park Attendance Report

Postby robbalvey » Tue Jun 04, 2013 5:19 pm

Top Thrill Dragster wrote:The drop in Disneylands attendance probably has more to do with DCA and Disneyland opening at the same time every morning, and DCA getting the first "attendance click" from guests visiting the resort.

That actually has nothing to do with it at all. Each park is counted on it's own. If you visit both parks in one day, each park gets a "point", so to speak.

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Re: 2012 Theme Park Attendance Report

Postby Sir Clinksalot » Tue Jun 04, 2013 5:20 pm

^ I've heard that only the "First click" counts if you have a parkhopper/AP.

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Re: 2012 Theme Park Attendance Report

Postby robbalvey » Tue Jun 04, 2013 5:21 pm

Sir Clinksalot wrote:^ I've heard that only the "First click" counts if you have a parkhopper/AP.

And that's totally opposite from what I've heard.

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Re: 2012 Theme Park Attendance Report

Postby CoasterLover » Tue Jun 04, 2013 5:26 pm

Have to wonder if Disneyland's drop was due to DCA's massive success. Groups that would have traditionally done two days at Disneyland and one day at DCA now reversing and doing two days at DCA and one at Disneyland. With nothing new at Disneyland and the massive new additions to DCA, I'm sure they're not complaining about the 1% drop. Always surprise me at how well Hershey does. I mean, if you put Kings Dominion, Busch Gardens, and Hershey in a line-up, I would think the natural train of thought would be that BGE would be the highest attended followed by KD followed by Hershey, but that couldn't be further from how it really is. I wonder how much the winter events at BGE and Hershey add to those numbers...

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